The part of the marketing strategy which works for you 24*7 is your dental website. The most important benefit your website provides to the patients is that they can book appointments online anytime and anywhere, which becomes an attractive part of the marketing scheme of the dental website. But how to do that? How to bring the patients to your website? It might seem to be difficult, but CLICKBIZ AUSTRALIA will tell you how easy it is.
Here are some steps on how to get more appointments from your dental website from Dental Marketing Sydney:
- Make Your Website Mobile-Friendly
Instead of using laptops or computers, most of the people these days prefer using mobile phones for using the internet and surfing the web. On average, 70% of traffic to the website comes from mobile phones. Therefore, if your website is not mobile-friendly or is not easily accessible on mobile phones, your patient will immediately leave your site. Therefore always find yourself a web developer who makes responsive and adaptive websites for you.
- Make Your Phone Number Easily Clickable
Since most of the traffic is from mobile phones, therefore, making phone numbers easily clickable on your website makes your website easy to use and user friendly. This is a perfect tip for your website by Digital Marketing Sydney to increase your website traffic.
- Add All Related Payment Information
Patients will always look for their convenience when they land on your website. Therefore they will still want to know what type of mode of payment you accept. In turn, this would allow people to see if they could become your patient or not. Always remember to include the information of cards you include or if you are going to provide them with any types of discounts or schemes of payment.
- Make Appointment Request Forms Easily Accessible and User Friendly
To convert your website traffic into your patients, the most important are the appointment request forms. Remember to always keep your form short and simple because if your style is too long, you will rather than making your patients scare them.
- Drive More and More Traffic with SEO
Search Engine Optimization (SEO) is a digital marketing strategy that allows you to increase the ranking of your page. Most people don’t go over the first page of the search page, and this is the most effective way to get people to your website.
- Add Patients Reviews As Much As Possible
Online reviews are an essential part of your dental marketing strategy. So adding your patient’s reviews and testimonials build the website visitor’s interest and trust in you and help them in making the decision.
These are some of the essential tips and tricks by Dental Marketing Sydney to improve your website and bring more and more traffic to your site. These Digital Marketing Sydney tips will surely help you convert almost all your website visitors to your patients.